There were multiple variations of the printed media, from multiple versions of the posters to invites and VIP private invites each with a different background image. I produced a different variation of this video for each of the different backgrounds so that the videos could be used as part of a AR (Augmented Reality) campaign to compliment the conventional printed and web promotion of the Show.
A short style test for what I’m thinking for this years Degree show promo film
Last years was the first I had produced and focused on the build of the degree show itself, a fairly straight forward edit of timelapses showing the transformation of the school during the build of the degree show itself.
This year I wanted to add the additional element of showing the school in its normal working day as well as some of the degree build to show more of what goes into the show. I’m thinking that some subtle and classy motion graphic transitions can move the edit on smoothly so that is mostly what this test is for.
So with this in mind I shot some more footage to have some raw material to play with and came up with this short test edit to see how the motion graphic transitions would work as a device for moving the edit forward. The idea being each department will get a short segment, around a minute in length with the graphic shifting the edit to the next department.